Promotion Optimization institute
presents
COLLABORATIVE MARKETING DRIVEN BY ADVANCED ANALYTICS
"ENSURING YOUR SUCCESSFUL TPX AND RETAIL EXECUTION JOURNEY"
POI is Donating 25% of Summit Registration Fees to Support the
Relief Efforts in Texas Please Join Us, as We Do More!
Manufacturers and Retailers arriving early on Wednesday
can sign up now to join a workshop on:
Advanced Analytics to Thrive in an Omni-channel World
Participants in this session will have the opportunity to learn (from Best-in-class case studies), discuss:
-What are the new dynamics of trade, including insights, KPI's, and activation
-How companies are aligning strategies, and execution for Connected,
and Global Global Trade Management/Optimization
-How to succeed with Omni-channel retailers, and/or Amazon
-How leaders approach the Digital Landscape when optimizing promotional investments.
-How to better integrate traditional and digital promotions to maximize shopper engagement (including BOPIS)
-How best-in-class companies are transforming their talent, tools and training for the future.
Facilitated in part by: Dale Hagemeyer, Partner, Promotion Optimization Institute, LLC
Seating is limited - Contact Mike Kantor to register for this workshop at mkantor@p-o-i.org
View the preliminary, can’t miss agenda, and register for POI Fall
Summit now as last Fall's Summit was sold out!
As a Manufacturer/Retailer register now and profit from the most
focused & progressive summit held November 1-3, 2017
MAKE YOUR RESERVATION THIS WEEK FOR THE WESTIN GALLERIA DALLAS (HOST HOTEL) AS WE HAVE A LIMITED NUMBER OF ROOMS AT THE POI SPECIAL RATE.
Some of this Fall's presenters/topics include:
How to win in Digital and Ecommerce Collaboration with Retailers
How does this fit into overall promotion planning and trade promotions?
What is a success story?
What’s the line between Trade/Shopper/Brand? Does it exist anymore?
Where is Ahold taking this next? (digital couponing, digital ecosystem leveraging loyalty data)?
Presented by: Mark Williamson – Director of Partnership Marketing, Ahold USA
Peter Leech, Partner & Director Digital & Ecommerce The Partnering Group, Inc.
Shaking up the World Dynamics to Be the #1 Pet Food Brand in eCommerce
Presented by: Mike Gamage, Director Customer Analytics and Promotions, Blue Buffalo, Co.
Achieving Revenue Management Goals Using Enhanced Analytics
Moderated by: Dale Hagemeyer or Gary Singer
Panelists: Curt Balara, Vice President, Small Format & Military Sales, Tyson Foods
Sean Crapps, Director Sales Finance and Strategy at Church & Dwight Co.
Setting the Framework for Better Trade ROI through Sales Finance Collaboration
Presented by: Elaine Tate, Finance Manager, Grupo Lala
Achieving Predictive and Post Analytics Success in a Collaborative Marketing Environment
Presented by: Mike Downey, VP, Strategic Planning and Commercialization, Synder's-Lance
Mark Kitzman, Manager of Business Analytics, Business Development Group at Farmer John
Jon Vasatka, EVP, T-Pro Solutions
Poster Sessions are back!
POI in Collaboration with Universities, and Industry will be infused into the POI Summit for greater engagement around unique processes/projects.
Applications are being accepted now!
Write Mike Kantor at mkantor@p-o-i.org– subject: Posters@POI
Raising the Stakes with Personalized Offers to Drive Mutual Growth
Enabling the End-to-End Customer Experience with Digital to Achieve Trading Partner Results
Leading with Physical Retail While Serving the Anytime, Anywhere Shopper
Keynote: The Trade Promotion Galaxy, and its Relevancy for Collaboration and Mutual Growth
Presented by: Dale Hagemeyer, Partner, Promotion Optimization Institute, LLC
CCM Session: The Crossroads of Revenue Management and Shopper Marketing
Click here to go directly to the updated agenda and registration page
TEAMS WHO ATTEND POI SUMMITS INCLUDE:
Henkel, Hy-Vee, Mondelez Tyson, Shopko, Nestle USA, Johnsonville Sausage, Nestle Waters, Bi-Lo Holdings, General Mills, Giant Eagle, Wells Dairy, Peapod, Hannaford Bros, AAFES, SC Johnson, Strategy&, Hillshire Brands, Ventura Foods, Michael Angelo's, Nestle, Red Bull, Accenture, Hershey, Mcilhenny, Church & Dwight, Sequoya, Clorox, Utz Quality Foods, Bush Bros., Kellogg's, Walgreens, MillerCoors, Tree Top, NBTY, Frito-Lay, McKinsey&Co, Wrigley, Signature Brands, Organic Valley, Mead Johnson Nutrition, Starbucks, Energizer, EJ Gallo, J&J, Unilever, Tops Markets, Post Foods, Kraft-Heinz, Winn-Dixie, McCormick & Co, Campbell Soup, Delhaize America, 7-Eleven, Procter & Gamble, Snyders Lance, Nielsen, Sargento, Schreiber Foods, Pinnacle Foods, Dannon, PepsiCo, Gartner, GMCR, Farmer John, Hormel, ConAgra Foods, Mars, JM Smucker, Continental Mills, Rich Products, Musco Family Olive Company, Mckee Foods, Upclear, Popcorn Indiana, SJU, Pfizer, SAP, Welch's, Georgia-Pacific, Philips, Jennie O Turkey Store, Seventh Generation, Ferrero, JBSS, Windsor Foods, Mindtree, Ahold USA and many others!
For information on Sponsor or Exhibit opportunities, click on the Sponsors link below.
